Despite contract cancellation, Amitabh Bachchan issues a legal letter to the pan masala brand because commercials continue to air.

Amitabh Bachchan has issued a legal warning to a pan masala firm that has continued to show TV advertising featuring him notwithstanding a contract cancellation. In October, he announced his departure from the Kamla Pasand campaign, citing a nationwide anti-tobacco organization's request that he desist from sponsoring a pan masala company in order to assist prevent young people from being addicted to smoking. For the ad, Bachchan was also criticised on social media.